Going Beyond Trade Promotion Management and Optimization for Retail
Unlock real change by truly understanding the impact of these 4 trends on Revenue Growth Management.
Hear from Joel Cartwright
Industry Principal for Consumer Products at Vistex
It’s time to stop relying on guesswork and intuition and go beyond “good enough” to forecasting with pinpoint accuracy, driving RGM to increase net revenue 3-5% or more, and identifying risks and gaps along the way to communicate effectively across your organization’s technology eco system. You’re just one click away from beginning your journey.
Start Your Journey
We'll show you how to plan, execute and analyze for
more profitable Revenue Growth Management
with our all-inclusive end-to-end solution.
Revenue Growth Management (RGM) and understanding the total cost of doing business
Watch RGM Video
Trade Promotion Optimization (TPO)
Annual planning with optimization
Avoid the big surprise at the end of the year
Forecast accuracy throughout the supply chain
Trade efficiency with visibility and data science
Ever feel like you’re flying blind?
Find a clear path to trade efficiency
Trade promotion analysis
Plan performance – pre-plan analysis
Find your sweet spot by gaining control of trade promotions
Promotion performance – pre-promotion analysis
TPM that will jump start your trade efficiency and drive RGM when you manage the execution of your plan
Watch TPM Video
What’s your level of optimization sophistication?
The shift to ecommerce
Incremental volume and promotional planning
CPG promotional spending in the current environment
Accrual accuracy
The “gray area” of annual planning
Automating claim validation
Contract volume and incentive controls
Control contract pricing incentives to prevent revenue leakage
Award-winning solutions
Trade promotion analysis of executed promotions
Trade efficiency and redeployment of promotional spending
Tips to stay focused and identify trade spend liability
What if AI could tell you how to optimize trade spend planning?
Settlement analysis
Will your promo spending continue to underperform in the current environment?
Do you know your level of optimization sophistication?
Omnichannel in-store and online strategic planning works with insight
Watch Omnichannel Video
It’s time to identify activities, risks and gaps
Understanding overlapping merchandising conditions is complex and critical to success
Digital shelf strategy analysis
Digitalization is more than ditching the spreadsheets
Watch Digitalization Video
Embracing AI for CPG
What if AI could tell you how to optimize your trade spend planning?
AI and machine learning for trade optimization modeling
Constraint based planning
Streamlining accrual processing
Digitalization and the impact on TPM
Forecast accuracy throughout the supply chain
Bringing your data together – enterprise data repository
9 types of data to consider for predictive analytics
IT ecosystem – cross platform communication
One plan in one place – profitability end-to-end
Consumer Products Retail: Success Stories
Enterprise software for
Analytics & Reporting
Gain meaningful information and insights to drive intelligent decisions and positive actions.
Promotional Planning
Create complex, overlapping trade promotions for the account plan with multiple route-to-market customers.
Annual Planning
Deliver a shortened, more strategic planning process to meet sales objectives on budget.
Financial Accruals
Eliminate the gray area with accuracy and an understanding of true spend liability.
Fund Management
Prevent overstepping and achieve a profitable account plan with accrual accuracy.
Deduction Management
Streamline deduction management process and automate the validation challenge.
Account Planning
Manage entire account planning lifecycle based on promotion parameters and market strategy.
Broker Fees
Eliminate overpayment to brokers with automatic calculation and payment of incentives on eligible sales.
Consumer Products Retail: Blogs
Why building a use case for AI can help Revenue Growth Management in CP
View Blog >
How to improve CP trade promotions with advanced analytics
View Blog >
You can control contract pricing incentives to prevent revenue leakage and margin erosion
View Blog >
5 concepts to strategically guide effective change management with a focus on people
View Blog >
Fashion manufacturing industry trends in 2024: opportunities for better margins
View Blog >
What if AI could tell CPGs precisely how to optimize trade spend planning?
View Blog >
View More Blogs
Explore our Consumer Products for Retail resources
Understand your total cost of doing business
It’s not enough anymore to understand trade spend for the promotion of products. Revenue Growth Management, Omnichannel, Optimization and Digitalization trends are increasing the complexity of your business decisions.
How can you forecast with pinpoint accuracy? How can you increase net revenue? We can help.
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